Brand Manager

Job Specification:

• Candidate must have prior experience in cosmetic industry
• Proven working experience as Brand Manager or Associate Brand Manager
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Candidate must have experience in digital marketing
• Experience in identifying target audiences and devising effective campaigns
• Excellent understanding of the full marketing mix
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Up-to-date with latest trends and marketing best practices
• Degree in marketing or a related field

Job Responsibilities :

• Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
• Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands
• Analyzing the success of marketing campaigns and creating reports
• Supervising advertising, product design and other forms of marketing to maintain consistency in branding
• Meeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers and chief marketing officers)
• Managing budgets and a team of junior assistants
• Organizing events such as product launches, exhibitions and photo shoots
• Analyze brand positioning and consumer insights
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs

How to apply for this post ?

Interested candidates may send their CV/resumes to anil@royalecosmo.com