Masters degree in Marketing or another relevant field.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
A sense of aesthetics and a love for great copy and witty communication.
Demonstrable experience in marketing together with the potential and attitude required to learn.
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
Experience in setting up and optimizing Google Adwords campaigns.
Up-to-date with the latest trends and best practices in online marketing and measurement.
Specific Requirement :
Deploy marketing campaigns and own their implementation from ideation to execution.
Prepare the marketing budget on a quarterly and annual basis and allocate funds wisely.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
Analyze consumer behaviour and adjust email and advertising campaigns accordingly
Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
Build strategic relationships and partner with key industry players, agencies and vendor.
Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
How to apply for this post ?
Interested candidate can apply online or can send their updated CV at firstname.lastname@example.org
The deadline to apply for the above position is October 29 2020.